A decade of design brilliance, fashion disruption, and timeless bags.
Ten years, endless creativity, and a contract renewal that put the rumors to rest—Nicolas Ghesquière remains firmly planted at the helm of Louis Vuitton womenswear. With fashion legends stepping aside, Ghesquière’s longevity is rare. As he enters his second decade with the brand, we look back on ten of his most impactful moments.
1. Fall 2014 – A New Day Dawns
Ghesquière’s debut with the Fall 2014 collection redefined the house's direction. His new vision for Vuitton was sharp, minimal, and modern—a stark contrast to Jacobs’ era of flamboyance.
2. The GO-14 and Petite Malle Launch
His first handbag hits—GO-14 and Petite Malle—were instant icons. They transformed Vuitton’s accessory landscape, merging heritage with cutting-edge design.
3. The Icon & the Iconoclasts (2014)
To celebrate the brand’s 160th anniversary, Ghesquière teamed up with fashion and design royalty to reinterpret the monogram—Karl Lagerfeld, Rei Kawakubo, Frank Gehry, and more.
4. Spring/Summer 2016 – The Digital Frontier
Anime, gaming, and fashion collided in SS16 with a futuristic lineup and a Final Fantasy crossover. The GO-14 got a digital spin—and fashion entered the metaverse.
5. Cruise 2017 – Rio Reimagined
Held at the Niterói Contemporary Art Museum, this show brought tropical flair and gave us the unforgettable Boombox bag. A defining moment of showmanship and chic.
6. Spring/Summer 2018 – Then and Now
Time-travel meets athleisure. SS18 married historical silhouettes with contemporary gear. And yes, a Stranger Things tee stole the spotlight.
7. Fall/Winter 2020 – History and Haute Couture
A chorus dressed in 400 years of fashion history framed a dramatic show that debuted the Since 1854 Monogram. An emotional milestone pre-pandemic.
8. Cruise 2021 – Game On!
Playing cards became high fashion with bold motifs splashed across classic shapes like the Speedy and Neverfull. Fun, bold, collectible.
9. Spring/Summer 2021 – A Vote for Change
From gender inclusivity to the debut of the Coussin and Rendez-vous bags, Ghesquière used fashion to reflect social momentum and design forward thinking.
10. Cruise 2023 – Yayoi Kusama Returns
Dots were back, bigger and brighter. The Kusama collaboration expanded into new textures and shapes, proving art and fashion can harmonize again and again.
From anime to aristocracy, Ghesquière has navigated every aesthetic with poise and innovation. A decade in, his grip on cultural fashion remains unshakable.