Let’s explore the myth and reality.

Not long ago, I stumbled across an Instagram reel that caught my attention—someone claiming they landed a Birkin bag in Paris without ever buying from Hermès before. At the time, I was half-asleep and dismissed it as fantasy.
Weeks later, while planning my own trip to Paris, another similar video surfaced, jogging my memory. Could it be true? Could someone actually secure a Birkin or Kelly with zero purchase history?
Decoding the Hermès Hustle
Shopping at Hermès isn’t your average retail experience—it’s often about strategy, timing, and a fair bit of luck. Many buyers opt out of the challenge altogether, turning instead to the booming resale market. But what if you could win the game in Paris with sheer persistence?
To even have a shot at purchasing leather goods in Hermès’ Paris flagship, you must fill out an online appointment request the day before. Thousands try daily, and rumors suggest it’s easier to get mugged in Paris than to land an Hermès appointment (ouch, but kind of true).
Despite the odds, online forums and videos are full of stories from hopeful shoppers. Should I give it a go?
While I'm not quite ready to spring for a Birkin myself, I do have a soft spot for the Picotin. With the price advantage of buying abroad, I might just be tempted.
Sometimes, it’s all about timing and fortune. Have you ever beaten the odds and scored a leather appointment in Paris?